JellyFish Lighting "Jelly" Campaign

In an effort to build JellyFish Lighting's brand voice and advertise for the holiday season, JellyFish partnered with a production company to produce two commercials. Playing into the JellyFish name, we worked to develop a “jelly” neighbor envious of his neighbor’s lights that do it at all. These two high-quality brand videos, one holiday themed and one evergreen, were shared both organically and through CTV, Meta, and YouTube advertising, reducing CPV by 20%.